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Product Design Process

"Once you understand that the guys are taking you through a process, you know that they will arrive at the right design. They make it so easy to see the benefits"

Caroline Brown, The Huntingford Company

Briefing & Investigation >

Gain deep knowledge of your business, users and requirements, aiming to uncover the valuable insights that make for a better product. This information forms the design brief which guides our decision making for the rest of the project.

Concept Design >

Creatively explore ideas as widely as possible, brainstorming, sketching and testing simple models. Finally screening concepts to present the best for you to select for development.

Detailed Design >

Refine the details of the chosen design, working on mechanisms, developing the form and function. Develop 3D CAD or proof of principle prototype, useful for early stage user feedback or to generate commercial interest.

Representative Prototype >

Optimise and verify the design details in 3D CAD, rigorously test the technical feasibility and usability with prototypes prior to manufacturing commitment.

Design for Manufacture >

Undertake value engineering to raise quality and reduce manufacturing costs. Create high quality manufacturing documentation to communicate your design intent to suppliers.

Ready to get cracking on your project?

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